Start a conversation about life insurance with your existing clients.


If you have a strong client base, you know there’s opportunity to uncover life insurance sales.

We know that 80% of people think life insurance is a relevant topic in their home.1 LIMRA research2 tells us that of people who already have life insurance, about 1 in 5 say that they don’t have enough.

And in 2018, just over half of all life insurance policies sold were by independent agents.3

There’s an opportunity to help senior-aged clients plan for their final expenses and wealth transfer. That’s why we developed three sales letter templates that help start the conversation.

Don’t stress about crafting a great sales letter – we’ve done the hard work for you. All you need to do is drop your clients an email or mail them a letter.

  • 3 letters for your existing clients
  • Crafted specifically for senior market insurance agents
  • Uncover the need for Single Premium Life and/or Final Expense
  • Start a conversation about life insurance
  • Send via email or direct mail
  • Reach your sales goals with minimal time and money

3 Life Insurance Sales Letters

This free download includes 3 sales letters you can customize for your business.

  1. The first letter is designed to uncover a need for Single Premium Life Insurance.
  2. The second is designed to uncover a need for Final Expense insurance.
  3. The third letter addresses both.

If you need help with product training or selecting the most competitive carriers in your area, contact us! We’ll help you get started.